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Creative Findings LLC is a certified import/export management company that applied for the Branded Program, administered by Food Export USA – Northeast (Food Export – Northeast) and Food Export Association of the Midwest USA (Food Export – Midwest), in 2006 to help promote their gourmet foods, sweet and savory snacks, and bagels overseas. According to Leonard Rosenblatt, Principle of Creative Findings LLC, “Using Branded Program funds we attended Restaurant and Bar Hong Kong. While at the event, we took advantage of the excellent Food Show PLUS!SM services. We met dozens of serious, large import companies including the Executive Chef and Director of Disney Hong Kong. And as of right now, a buyer we met at the show is expressing strong interest in our cheesecake products.”
Creative Findings LLC has also taken advantage of Market Builder, a market research service, to find out if Hong Kong might be right for their line of bagel products. Rosenblatt explained, “I sent samples to Hong Kong and now we may very well be exporting 8 – 12 containers a year there. The bagels will be carried in coffee shops, but we’re working on selling them in larger retail outlets as well.” Creative Findings LLC is also planning to do a Market Builder in Korea and a Food Show PLUS!SM at SIAL China in Shanghai. “Food Export – Northeast is helping us find and break into markets around the world for our products,” Rosenblatt added.
The United Arab Emirates is another market Creative Findings LLC is interested in. Thus, the supplier again used Market Builder to gather information on the market and then attended the United Arab Emirates and Kuwait Trade Mission, sponsored by Food Export – Northeast and Food Export – Midwest. “The Market Builder gave us data that showed interest in our products. So we decided to attend the Trade Mission. At the Trade Mission, we had a request for thyme-flavored bread sticks. We think there’s potential there so we’re working on sending samples. We’re also sending samples to the preferred providers to the U.S. military there. We’ve very happy with the Food Export – Northeast and Food Export – Midwest services that are helping us learn about, reach, and promote to more markets around the world.”
In addition to the Branded Program, Food Show PLUS!SM, and Market Builder, Creative Findings LLC also attended Food Export – Northeast’s and Food Export – Midwest’s 2006 Food Marketing Forum in October 2006. “It was a very worthwhile conference. What an astronomical education to meet all of the Food Export – Northeast’s and Food Export – Midwest’s International Marketing Experts in person. They let me know if our products may or may not be of interest in their countries. Now I can focus on where we should go next,” said Rosenblatt. “Our food products have met with great reception around the globe with the help of Food Export – Northeast, Food Export – Midwest, and the Rhode Island Economic Development Corporation. They are helping us find and land more sales.”
Creative Findings LLC develops and maintains long-term relationships with customers by effectively providing the highest quality of products and services at competitive prices. The company globally represents several lines of high-quality bakery products, desserts, snacks, and sauces including those in the healthy, vegan, organic, kosher, and Halal segments.
Food Export Association of the Midwest USA and Food Export USA – Northeast are private, non-profit associations of Midwestern and Northeastern state agricultural promotion agencies that use federal, state, and industry resources to promote the export of Midwestern and Northeastern food and agricultural products.
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